Flexible Engagement Pricing Models to Maximize ROI

Pricing Options

TAXI

TASK-BASED

I need a few quick deliverables done

on average

1.5x the Deliverables at 1/2 the Cost

Key Benefits

  • You own the strategy and metrics. We do the work to make you successful

  • Fill in the deliverable gaps in your existing marketing plan

  • No strings attached. Pay as you need per deliverable

  • Leverage the right skill and right subject-matter expert as needed

  • Reduced deliverable cost by one-half to one- fourth

  • We interview the client to understand the budget and single or multiple one-time deliverable requirements

  • We scope the work and issue a quote based on time and cost per deliverable

  • Our marketing team starts working on the deliverables and engages with the client as needed

  • We project-manage the work based on standup meetings, reviews, and progress reporting.

  • We deliver the final deliverables

  • Examples suited for this model are our level-1 & 2 services-based deliverables such as blogs, articles, sales collateral, presentations,website development,social media pages,graphics etc.

TAKEOFF

SKILL-BASED

I need ongoing enablement services for my team

on average

2x the Productivity at 1/3 the Cost

Key Benefits

  • You own the strategy and metrics. We do the work to make you successful

  • Fill in the skill and resource gaps in your existing marketing team
  • Acquire a skilled resource commitment per week for 1-year or beyond
  • Leverage the right skill and right subject-matter expert as needed

  • Reduced headcount cost by one-half to one-third

  • No benefits or payroll taxes costs
  • No management overheads or performance reviews
  • No facilities or IT expenses
  • No legal risks

  • We interview the client to understand the skills required per a job description (JD) or take a pre-drafted JD from the client

  • We staff a resource in our offshore office with the required skill set and experience, or if we already have one, we allocate it to the client for a fixed number of hours per week

  • The resource becomes a committed headcount working for the client,just like an in-house marketer working with the client’s marketing team

  • The resource works on-site from our remote office under a local supervisor

  • We work with the client to set the weekly priorities and milestones and project manage the work based on standup meetings, reviews, and progress reporting

  • Examples suited for this model are our level-1 & 2 services such as web developers and admins, graphics designers, social media managers, PPC and SEO experts, email marketers etc.

AFTER BURNER

GOAL-BASED

I need to handoff one or more areas or run full marketing

on average

3x the Results at 1/2 the Cost

Key Benefits

  • We co-own the marketing strategy and metrics and do the work to make you successful

  • Fill in the skill and resource gaps in your existing leadership and marketing team
  • Acquire a fractional chief marketer and skilled pool of resources commitment for 1-year or beyond
  • Leverage a mix of subject-matter experts ongoing basis
  • Reduced budget and headcount cost by one-half
  • No benefits or payroll taxes costs
  • No management overheads or performance reviews
  • No facilities or IT expenses
  • No legal risks

  • We interview the client to understand the business and marketing goals, budgets, and metrics to chase

  • Our leadership engages to put a strategy and integrated operational plan for the right areas or the entire marketing initiative

  • We build or assemble a virtual marketing team with the right skillset under a chief marketer

  • We start executing per the urgency to achieve the goals and deploy the tools and processes necessary to achieve the target metrics and success

  • We work with the client’s marketing team as an extended team, or a completely independent team, as needed

  • We work with the client to set the weekly priorities and milestones and project manage the work based on standup meetings, reviews, and progress reporting

  • We track the overall metrics and do the executive reviews to show the overall business impact

  • Examples suited for this model are our full-stack marketing level 1, 2, & 3 services such as brand growth, demand/lead generation, press analyst impact, thought leadership etc